Amazon Teen Accounts Help You Teach Your Kids How to Shop
- Author: Kara Saunders Oct 14, 2017,
Oct 14, 2017, 0:44
When a teen finds something they wish to order, they can place the order on the Amazon App, and parents will receive a text or email showing the item, cost, shipping address and payment information.
Amazon.com, Inc. (NASDAQ:AMZN) already offers a steep discount for its Prime service for college students, but the e-commerce giant just made its trademark free shipping and video streaming service even more accessible. That option then takes teens to write a short note to send to their parents about the purchase, where they can say "I need these sneakers", or "I ran out of granola bars". "Parents receive itemized notifications for every order and can cancel and return any item in accordance with Amazon's policies". Teens will now be able to buy things using those accounts in the Amazon app.
Parents can supervise loosely by simply setting a pre-approved spending limit per order, or set it up so they're notified of every order and must approve it.
Amazon's move to zone in on the demographic isn't surprising, with 49 percent of teenagers listed Amazon as their favourite website.
"As a parent of a teen, I know how they crave independence, but at the same time that has to be balanced with the convenience and trust that parents need", Amazon Households Vice President Michael Carr said in a statement.
Teens and parents can sign up now to start shopping.
Teens will be given access to their parents' Prime benefits at no cost.
While teens' orders through the new system are tied to a shared credit card for the family, it's likely that, in many cases, teens will be paying for those purchases themselves by giving mom or dad cash back at home. In the past, this is the money teens may have spent at the mall instead.
For the time being, however, the feature is more about letting teens shop a bit more independently.