How to stream and buy Taylor Swift's new single ME!

As the clock struck midnight, Swift debuted her latest single, "ME!", along with the song's music video.

"'Me!' is a song about embracing your individuality, and really celebrating it, and owning it", Swift explained of the song during a Thursday evening interview with Robin Roberts.

With Taylor Swift's new song now out in the world, fans are undoubtedly expecting a new album to follow.

You have to admit that Taylor Swift knows how to get fans excited.

Kelly Clarkson's new video for "Broken & Beautiful" ought to give Swift a run for her money this week; the clip features an adorable guest appearance from Clarkson's daughter, River Rose.

The video opens with a pink snake magically morphing into a cloud of butterflies, representing Swift's Reputation-era aesthetics - which were full of snake iconography - and her metamorphosis to this next, bright phase.

Swift's new cat featured in the music video for Me! The song happens to have some special references to snakes which are making her fans suspect that she has been targeting the Kardashians with this particular reference.

Watch the "Me!" music video above.

"I've never been more proud of your Federal Bureau of Investigation level detective skills", she wrote Thursday on Instagram.

The video features Panic! That's what we're all about here, and there's no doubt she's an American icon.

"His handler said "Do you want to hold him real quick to get familiar with him?' and I was like "I really do".

The theories and hidden messages are endless in this banger, and frankly, the biggest Swiftie fans sum them up best in these tweets.

Her sleuth followers started noticing clues that the United States pop star might have a new addition to the family.

For nearly two weeks, Swift has been posting a new clue on her Instagram account every day with the caption: "4.26".

Kim seems to have forgotten about the Taylor feud a few Kardashian scandals ago, but it's not till now we've seen Swift drop the drama so definitively.

  • Gwendolyn Kim